Privacy Policy
Last Updated – December 22th, 2025
City Dental Centers & Orthodontics (“City Dental Centers,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information, including information related to SMS/text messaging communications.
This policy applies to patients, website visitors, and individuals who communicate with us in person, by phone, online, or via SMS.
1. Information We Collect
We may collect the following information:
Personal Information
- Name, mailing address, phone number, and email address
- Date of birth and insurance information (if provided)
- Appointment details, treatment records, and communication history
SMS-Related Information
- Phone number provided for text messaging
- Date, method, and scope of SMS consent
- Message delivery and opt-out records (for compliance purposes)
2. How We Use Your Information
We use your information to:
- Schedule appointments and send reminders or confirmations
- Provide patient care follow-ups and customer support
- Share practice-related updates or information
- Send occasional promotional or marketing messages only if you have separately opted in
- Maintain legal, administrative, and compliance records
3. SMS Communications and Consent
When you submit your phone number through our website appointment forms, you explicitly consent to receive SMS/text messages from City Dental Centers & Orthodontics regarding appointment reminders, confirmations, scheduling updates, follow-ups, and related patient care communications. Message frequency may vary. Message and data rates may apply.
You may opt out at any time by replying STOP to any text message. For assistance, reply HELP or contact our office directly.
We do not sell, rent, or share your mobile phone number or SMS opt-in information with third parties for marketing or promotional purposes. SMS information may only be shared with service providers that support our messaging platform strictly for operational purposes and under confidentiality agreements.
SMS consent records and message logs are securely retained in accordance with applicable compliance requirements.
4. Information Sharing
We do not sell, rent, or share your personal information or SMS opt-in data with third parties or affiliates for marketing purposes.
We may share information only with:
- Service providers who support our communication systems (e.g., SMS platform providers)
- Insurance carriers or healthcare partners as required for care coordination or billing
- Government authorities if required by law
5. Data Security and Retention
We use administrative, physical, and technical safeguards to protect your information. SMS consent records and message logs are retained as required for legal and compliance purposes.
6. Your Rights
You may request access to, correction of, or deletion of your personal information, subject to applicable laws. You may opt out of SMS communications at any time.
7. Cookies and Website Tracking
Our website may use cookies and similar tracking technologies to improve user experience, analyze website traffic, and understand how visitors interact with our website.
Cookies are small data files stored on a user’s device that help websites remember preferences and usage patterns. These technologies may be used for website analytics, performance monitoring, and marketing effectiveness.
Information collected through cookies may include browser type, device information, pages visited, and time spent on the website. This information helps us improve the functionality and performance of our website.
Users can choose to disable cookies through their browser settings. Disabling cookies may affect certain website functionality.
We do not sell or share personal information collected through cookies with third parties for marketing purposes.
8. Contact Information
City Dental Centers & Orthodontics
9400 Whittier Blvd
Pico Rivera, CA 90660
Phone: (562) 949-2526